About Business Books: The Art of the Start by Guy Kawasaki
Knowledge, a vital, fundamental and ever evolving part of life experience. Entrepreneurship, and business ownership fall within the realm of life experience so the need to continuously engage knowledge is a given, especially in the pursuit of success. A major source of business knowledge is bound in books, even in the digital age of Google search. In this article I am going to begin a conversation about a business book I’m currently reading. The Art of the Start by Guy Kawasaki. This book is one among many I plan to blog about. I want these book conversations to span several articles and who knows perhaps one day in the near future the books I choose now will become topics for my podcast or YouTube channel. I was introduced to The Art of the Start early in the pursuit of my BAS degree in Sustainable Business Management. I often wonder if I found this book so interesting because the title had the word Art in it, given I decided to set my artistic goals to the side to pursue what would